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Ad Units & Rates
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HBCUCONNECT develops custom-tailored marketing programs for our advertisers to
help them achieve a variety of business goals including product positioning,
product branding, direct sales, employee recruitment and research. Your
marketing programs can include a variety of elements including, channel
sponsorships, event sponsorships, big boxes, direct e-mail announcements,
newsletter sponsorships, skyscrapers, banners, rich media, popups and popunders.
Example Banner Sizes
| Ad Unit |
Ad Specs |
CPM Rate |
| Rectangle |
180x150px jpg, gif,
flash, rich media |
$10.00 |
| Leaderboard |
728x90px
jpg, gif, flash, rich media |
$12.00 |
| Wide Skyscraper |
160x600px jpg, gif,
flash, rich media |
$12.00 |
| Medium Rectangle |
300x250px jpg, gif,
flash, rich media |
$16.00 |
| Half Page Ad |
300x600px jpg, gif,
flash, rich media |
$20.00 |
| Slide In Window |
300x250 dhtml popup substitution |
$20.00 |
| Postlogin Superstitial |
Full Screen html/text |
$30.00** |
| Newsletter Inclusion |
100x100px image and up to 350
characters of text |
$20.00 |
| Newsletter Sponsor |
Leaderboard and/or Skyscraper
banners. 350 characters of text. |
$25.00 |
| Direct E-Mail |
Unlimited Text/HTML email message. |
$30.00 |
CPM - The unit cost for every 1,000 ad impressions
example - 100,000 impressions at $10.00cpm = $1,000.00
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** Full screen vehicle rates are determined on complexity of creative
and availability of impressions
* Rates above represent Non-Targeted ROS
* Rates may also be determined by availability and are subject to change
* Ad Rates are Net.
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Check out how some of our clients have used HBCUCONNECT
to reach this demographic!
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