At GE Appliances, a Haier company, we come together to make “good things, for life.”  As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way.  We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.  

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities. 

Interested in joining us on our journey? 

Position

Location

How You'll Create Possibilities

We are seeking a dynamic and detail-oriented Event and Marketing Manager to lead the planning, execution, and promotion of events while helping to drive the overall marketing strategy for our organization. The ideal candidate is a creative thinker with excellent organizational skills and a proven ability to manage independently multiple projects simultaneously.

Key Responsibilities:

Event Management:

• Plan, coordinate, and execute a wide range of events & experiences, including conferences, training, product launches, tours & company-sponsored activities.
• Develop event concepts, themes, and timelines in alignment with organizational goals.
• Negotiate and manage vendor contracts, venues, catering, and other event-related services.
• Oversee event budgets, ensuring cost-effectiveness while maintaining quality.
• Coordinate event logistics, including registration, attendee communications, and on-site management and set up.
• Analyze event performance and provide post-event reports with insights and recommendations.

Marketing Management:

• Develop and implement a comprehensive marketing strategy to promote events and increase brand awareness.
• Create compelling marketing materials, including social media content, email campaigns, press releases, and promotional collateral.
• Collaborate with internal graphic designers, content creators, and other stakeholders to produce high-quality assets.
• Manage social media channels and monitor engagement metrics.
• Conduct market research to identify target audiences and refine event marketing efforts.
• Measure and analyze the success of marketing campaigns, making data-driven decisions to optimize performance.

Collaboration and Leadership:

• Work closely with cross-functional teams to align events and marketing efforts with company objectives.
• Build and maintain strong relationships with clients, sponsors, and partners.
• Lead a team of students, freelancers, or volunteers to ensure seamless execution of events.

What You'll Bring to Our Team

Qualifications:

• Bachelor’s degree in marketing, communications, event management, or a related field.
• 3+ years of experience in event planning and marketing.
• Strong project management skills, with the ability to meet deadlines and manage budgets.
• Proficiency in retail marketing tools and platforms (Shopify), including social media management tools, email marketing software (Mailchimp), and analytics platforms.
• Excellent written and verbal communication skills.
• Creative thinker with a strong attention to detail.
• Ability to work independently and as part of a team in a fast-paced environment.
• Familiarity with CRM systems and event registration platforms is a plus.
• Digital / Social savvy.  Understanding of Social Platforms such as FaceBook, Instagram, Twitter
• Must be able to communicate & interact professionally with all levels of guest (internal, sales, customers, consumers)
• Must be organized and a self-motivated
• Ability to multitask and prioritize in an ever-fluctuating environment
• Exhibit a friendly, helpful and courteous manner when dealing with customers
• Physical demands, frequent standing for extended periods of time.

Key Competencies:

• Strategic thinking
• Problem-solving
• Leadership and teamwork
• Creativity and innovation
• Strong analytical skills
• Attention to detail

Our Culture

Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.

This reflects our dedication to creating solutions that: Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices.

By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because while attracting new talent remains a priority, retention is a cornerstone of our strategy.

GE Appliances is a trust-based organization. It is important we offer our employees the flexibility they need to do their best work while balancing the needs of the business and individuals. When you join GE Appliances, you will have the opportunity to work with your leader to create a flexible work arrangement that balances the needs of the individual, team, and organization.

GE Appliances is an Equal Opportunity Employer.  Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE Appliances participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S

If you are an individual with a disability and need assistance or an accommodation to use our website or to apply, please send an e-mail to ask.recruiting@geappliances.com

Company Name: GE Appliances
Website: https://haier.wd3.myworkdayjobs.com...
Company Description:

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