Featured Member: karla swinton on HBCU CONNECT!

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Q&A With karla swinton

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karla swinton
Brand Advertising Manager, Choice Hotels International
Location: laurel, MD United States
Joined: Nov 18th, 2009

About (request update)

My Interview Question

What inspires you to do better in your life?

Life & Professional Aspirations:

Mentoring young African American Women and Men to ensure that they are prepared for battle in the Corporate battlefield

Education (request update)

Hampton University class of 1993

Undergrad Major: Marketing

Claim To Fame:

"Ms. Congeniality"

High School: LaReine in Suitland, MD class of 1989

Best Memories:

My Prom - "If only for one night"

Experience

I currently work with Choice Hotels International as Brand Advertising Manager
I have 15 years of experience working in the Advertising/Marketing/Public Relations industry.

Manager, Brand Advertising | Choice Hotels International
From October 2007 to Current • 19 year(s)
Lead development and execution of national promotional plans for hotel brands, supervise project managers and external agencies, manage creative development process and cross promotional opportunities.

Associate Director/Kids Brand Management & Promotion | The Public Broadcasting Service (PBS)
From November 2003 to October 2007 • 4 year(s)
Developed and executed marketing strategy for PBS KIDS brands, supervised account managers, led launch campaigns for children's programs including Curious George and Super WHY.

Advertising Account Manager | Walt Disney World Parks & Resorts
From February 1999 to July 2002 • 3 year(s)
Led development of integrated communication plans, supervised creative production process, managed internal and external media agency relationships.

Marketing Project Manager | Walt Disney World Parks & Resorts
From February 1999 to July 2002 • 3 year(s)
Created and managed integrated marketing campaigns for Field Marketing team, sought cross promotional partnerships with strategic alliances.

Sales Representative | Pfizer, Inc.
From December 1994 to August 1997 • 3 year(s)
Sold prescription medication to physicians and healthcare professionals within $4M sales territory, consistently ranked in top 10% of division sales.

Sales Representative/Market Specialist | Boise Cascade Corporation
From December 1993 to December 1994 • 1 year(s)
Developed and executed sales strategies to sell office products to new prospects and existing clients.

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Guestbook Comments

	exactly what would you do, i mean what would set you apart as a mentor to our sons and daughters. A very noble asperation, if you can bare a villige on your sholders you will do well. be encouraged and much sucess. i will ask my advisor to pray with you. so never forget your words. goodday Tagged by Lydell Robinson on 12/14/2009

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