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Enrique Taylor
Senior Manager, PwC
Location: Tarzana, CA United States
Joined: Oct 15th, 2013

About (request update)

Education (request update)

Morgan State University class of 2006

Undergrad Major: Marketing

Experience

I currently work with PwC as Senior Manager
I have 0 years of experience working in the Advertising/Marketing/Public Relations industry.

Head of Marketing, Consultant | ETA Consulting
From January 2018 to Current • 8 year(s)
Brand and communications strategist leading cross-functional initiatives that elevate brand perception and drive engagement. Led strategic brand planning resulting in 30% increase in brand preference and implemented marketing automation driving $34M+ in qualified pipeline.

Senior Manager, Paid Media | PWC
From March 2021 to September 2023 • 2 year(s)
Led integrated marketing planning and execution of firmwide paid media campaigns across digital, social, and programmatic platforms. Managed $100M+ paid media budget and spearheaded PwC's global brand refresh campaign.

Associate Media Director | Group M - MediaCom
From March 2016 to December 2017 • 1 year(s)
Developed and executed global go-to-market strategies for Anheuser-Busch brands in adult beverage category. Managed $45M budget and 7 brands, establishing processes that shifted company perception to market leader 7% above competition.

Integrated Media Supervisor | Group M
From October 2012 to September 2015 • 3 year(s)
Oversaw and implemented promotions, brand activities, and strategies for marketplace presence via large-scale marketing executions. Grew brand opportunities and helped win business units resulting in additional $5M in media spend.

Media Planner | Global Advertising Strategies
From October 2009 to September 2012 • 3 year(s)
Led implementation of third-party media measurement tools and prepared interactive plans, schedules, and cost estimates for clients. Developed campaign reporting and maintained client relationships while managing budget plans and invoicing.

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