Featured Member: Ashley Destin on HBCU CONNECT!

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Ashley Destin
Social Media Marketing Manager, Light Solo Inc
Location: Riverdale, GA United States
Joined: Jul 8th, 2016

About (request update)

Education (request update)

Virginia Union University class of 2016

Undergrad Major: Communication

Experience

I currently work with Light Solo Inc as Social Media Marketing Manager
I have years of experience working in the Advertising/Marketing/Public Relations industry.

Social Media Marketing Manager | Light Solo Inc
From January 2021 to Current • 5 year(s)
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification. Analyze social data/metrics and generate daily content to achieve superior customer engagement and revenue.

Marketing Event Coordinator | Urban Grace Media
From January 2019 to January 2023 • 4 year(s)
Provide day-to-day account management support by negotiating contracts and payments for venues, DJs, photographers, and videographers, achieving 30% savings. Handle scheduling and booking travel for 40 clients and manage team in creating 100+ opportunities for clients.

Digital Marketing Coordinator (Link Building) | Rent Path
From January 2019 to March 2020 • 1 year(s)
Execute content with social media team ensuring consistent link building across all collateral. Build and execute 30 effective campaigns and exceeded goals by landing 40+ links in two weeks, augmenting viewership by 40%.

Local Marketing Assistant | FOX Television Stations
From January 2017 to January 2019 • 2 year(s)
Assist with fast-paced support for local and national businesses by creating designs for multiple projects and company events. Work with Marketing Consultants team creating PowerPoint presentations which correlated to 50% increase in client acquisition.

Social Media Specialist | WRIR Radio
From January 2016 to January 2017 • 1 year(s)
Create and execute organic and paid content programs for social media platforms, increasing community engagement by 45%. Update information on shows and events resulting in 10,800 number of listenership.

Administrative Assistant | Virginia Union University Office of Humanities and Social Sciences
From August 2014 to May 2016 • 2 year(s)
Provide excellent customer service by answering phones and drive smooth operations by updating files and entering data. Support students and faculty with grade changes and course curriculums.

Public Relations Coordinator | Mass Communications Department, Virginia Union University
From January 2015 to January 2016 • 1 year(s)
Cultivate relationships with other companies increasing regional exposure and gaining 25 community partnerships. Design newsletters and flyers to advertise events and create content on social network platforms.

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