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Q&A With Kelly Willett

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Kelly Willett
Paid Social Media Executive, Jellyfish (Digital Marketing Agency)
Location: Baltimore, MD United States
Joined: Dec 13th, 2020
About   (request update)
Website:
https://www.linkedin.com/in/kellywillett4444/
Education   (request update)
Hampton University class of 2011
Undergrad Major: Public Relations
Claim To Fame:
Ebony Fire Danceline 2007-2009 Dreamgirls "Michelle" 2011
Most Memorable Moment:
Marching in the First Black President's Inauguration Parade <3 Obama FORVER
Experience
I currently work with Jellyfish (Digital Marketing Agency) as Paid Social Media Executive
I have 10 years of experience working in the Advertising/Marketing/Public Relations industry.
Paid Social Media Executive | Jellyfish
From January 2020 to Current • 6 year(s)
 Execute, optimize, analyze and report on $8M in annual social media ad spend for largest US retail client (DECKERS). Co-lead BIPOC Employee Resource Group and founded Jellyfish x Black Owned Small Business project.
Ecommerce Brand Project | KelzRoxThreadz
From January 2018 to December 2020 • 2 year(s)
 Developed and executed end-to-end ecommerce process for 1700+ unique wholesale and resell SKUs through emerging ecommerce platforms.
Business Dev + Marketing Consultant | SVG
From September 2013 to January 2020 • 7 year(s)
 Built web assets, crafted custom content, and leveraged advanced digital marketing strategies to amplify client's organic/paid reach for startup and small business goals.
Marketing Manager | Messiah Community Church
From August 2015 to January 2018 • 3 year(s)
 Managed and collaborated with 75+ volunteers executing PR and digital marketing strategies including inbound content creation, paid social media advertising, and print materials.
Program Analyst | Board of Veterans Appeals
From September 2013 to July 2015 • 2 year(s)
 Drafted Official SOP for Virtual Benefits Management System (VBMS) implementation and received Chairman's Award in 2014.
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