Ten Ways to Promote Your Facebook Page (www.PamPerry.EventBrite.com)
|
|
|
Posted By: Pam Perry on December 04, 2009 Facebook's Terms of Use state you can only have one account and it must be in your actual name, not your business name. However, there is a place set aside specifically to represent and promote your business called Facebook Pages. The Pages feature is somewhat obscured; scroll down to the foot of any web page and click on "Advertisers." The two primary reasons to create and promote your Facebook Page--as well as your own Profile--is (1) more people can find out about your business because your Page gets indexed and is searchable inside and outside of Facebook, and (2) you may at some point reach the 5,000 friend limit on your Profile. So the time to start building out your Page is now. Here are ten suggestions for promoting your Facebook Page: 1. Choose a specific domain name. Buy a domain e.g. johnsmithfanclub.com (or create a shortened URL) and forward it to your Facebook Page URL. 2. Talk about your Page on Twitter. Tweet about your Page URL regularly. Preferably not just, "check out my Facebook Page [insert link]." Rather, offer something enticing like "New jewelry making video tutorial just loaded at my Facebook fan page [insert link]." 3. Create content just for Fans. Add content to your Page for your Fans that they cannot get anywhere else, e.g. videos, tips, special gifts, discussion threads, coupons, etc. 4. Conduct weekly drawings. Run a weekly (or even daily) prize drawing where you draw a Fan's name at random for a special prize, ideally connected to your business product/service. 5. Play hide 'n' seek. "Hide" something on your Page and get your Fans to find it. Have them tweet their answer to you! The first x get a prize. 6. Promote regular contests. People love contests and video is becoming more and more popular. Create a photo and/or video contest. Have your Fans upload their photos/videos to your Fan Page. 7. Provide a place for interaction. Start a thread on your Discussion Board that allows your fans to promote and/or network with one another. For example, invite your fans to submit their own (and/or their favorite) blogs. 8. Acknowledge fans. When new Fans write on your Page Wall, respond by writing back on their Profile wall. (This helps create visibility for both you and your Fans). Also, look for your fans on Twitter and send them an @ message. 9. Send email broadcasts. Send an email blast to your regular opt-in list inviting them to join your new Fan Club. Offer an incentive to do so. Also, include an invitation to join your Club on your email signature file. 10. Test Social Ads. Promote your Page with Social Ads. Every time someone becomes your Fan their name and photo may appear alongside your ad. There's a reason Facebook lumps Pages in with Social Ads under Advertising! Experiment with a weekly/monthly budget and see what happens. Visit Mari's blogs for two free e-courses: 21 Keys To Profitable Relationships at marismith.com and 7-Day Facebook Marketing Tips at http://www.whyfacebook.com Mari Smith is a Relationship Marketing Specialist and Facebook Business Coach. She helps entrepreneurs to accelerate their business growth using an integrated social marketing strategy, with particular focus on Facebook. Mari is passionate about showing professionals how to develop powerful profitable relationships. Get free PR tips at http://www.brandingsuperstar.com & http://www.pamperry.eventbrite.com for Teleseminar wtih Pam Perry If you enjoyed this article, Join HBCU CONNECT today for similar content and opportunities via email! |
 |
Pam Perry
Social Media Strategist, Ministry Marketing Solutions Wayne St Univ class of 1983 Member Since July 2008 |
Comments
 |
Bill Cooper
Those were very useful points Pam, as I am using FACEBOOK to promote my businesses and me in a 're-make' sort of way!
substitute teacher, consultant, former law student at City Board of Education, freelance paralegal,business consultant Thursday, February 25th 2010 at 1:33AM |
More From This Author
Latest Blogs
 |
Shashamane: The untold story of Rastafari repatriation and Little JamaicaAn illustration showing the Shashamane community in Ethiopia, blending Jamaican cultural elements such as reggae and Patois, amid Ethiopian heritage and culture.
The Shashamane settlement in Ethi ...more
Joel Savage • 49 Views • September 13th, 2026 |
 |
ALS: The silent breakdown of the human body and the search for real solutionsAn illustration showing the human nervous system highlighting motor neurons affected by ALS, revealing progressive muscle weakness and neurodegeneration.
Amyotrophic lateral sclerosis (ALS), wide ...more
Joel Savage • 70 Views • September 12th, 2026 |
 |
AI, truth and trust: Who will decide what the world believes tomorrow?An image of a person behind a computer struggling to read digital information on a screen, between AI, truth, and public trust.
Artificial intelligence has become the most powerful information forc ...more
Joel Savage • 94 Views • September 11th, 2026 |
 |
The rising dangers of tomorrow: Have we failed our children?Photo: Children are facing an uncertain and dangerous future shaped by today’s global decisions.
Every generation hopes to leave behind a better world for its children. Yet today, many people fe ...more
Joel Savage • 115 Views • September 10th, 2026 |
 |
Washroom Accessories Set: A Complete Guide to Choosing the Right Bathroom AccessoriesA well-designed washroom is not only about choosing the right toilet, basin, shower, or tiles. Small accessories also play an important role in keeping the space organized, convenient, and visually ba ...more
Grace international • 104 Views • September 10th, 2026 |
Popular Blogs
 |
Divorce in America in 2009 – What’s love got to do, got to do with it?
Join Brother Marcus and the cast and the crew of the Brother Marcus Show live this Sunday evening on February 1, 2009 @ 8:00 p.m. for another hot topic in our community! “Divorce in America in 2009 ...more
Brother Marcus! • 75,420,431 Views • January 27th, 2009 |
 |
VISINE ALERT!!!Seemingly innocent medication such as Visine eyedrops are used by people to concoct a mixture with similar effects as a date-rape drug.
When mixed with alcohol and taken orally, the eyedrops can l ...more
Siebra Muhammad • 122,350 Views • May 23rd, 2009 |
 |
"Chain Hang Low" check out the real meaning of the Lyrics!Recently there is a new artist out of Saint Louis that goes by the name JIBBS. Jibbs debut single "Chain hang low" has a history that most people are not aware of. The particular nursery rhyme that th ...more
Tyhesha Judge-Fogle • 81,006 Views • November 9th, 2006 |
 |
HBCU Marketplace Gifts: Divine 9 Premium Fraternity / Sorority Playing CardsVendor: Charles Jones
Item Price: $20.00
Price Includes Shipping: Yes - Shipping Included
Item Description:
Pantheon Series - Divine 9 - Premium Playing Cards (choose Gold Series or Silve ...more
Hija Chang • 64,395 Views • December 2nd, 2018 |
