Manager, Integrated Media Solutions

The Media Sales team manages the commercial media efforts for our MLS & SUM properties. As a member of the Integrated Media Solutions department, the Manager of Integrated Media plays an important role in helping to execute our strategic value proposition to both internal and external stakeholders driving value for MLS/SUM partner platforms while providing day to day best in class program execution and account management.

The Manager, Integrated Media Solutions team member will work across functions and divisions to ensure the seamless development and execution of custom digital media advertising and sponsorship programs.  Ranging from standard turn-key media executions across all SUM owned and operated properties to content development and branded entertainment positions custom-crafted for our most noteworthy partners.  Campaign assets can/will run across a variety of digital platforms, including mobile and social media.  Although this function focuses on digital media and content packaging strategy, development and execution, it is incumbent upon this resource to partner closely with on-air broadcast function/efforts in support of the MLS/SUM brand position (Univision/ESPN/FOX).

This role will also work with the coordinator on the Integrated Media Solutions team.   Day-to-day responsibilities include but are not limited to:  developing marketing collateral for both proactive and reactive sponsorships, crafting process improvements and build/grow relationships with partnership marketing, property & commercial development, business development, and finance.  Additional responsibilities include but are not limited to: 

• Integrated Marketing Collateral
• Digital Sponsorship Development
• Packaging Strategy (Digital + Social)
• Digital Property Support and Development (ESPN, FOX, COPA90, CONCACAF, FMF, Univision)

Primary Responsibilities

• Act as program manager overseeing the strategy, development and packaging recommendations for MLS Owned and operated digital programs
• Act as project manager overseeing launch of sold sponsorships and custom programs
• Serve as the day to day liaison to the partner media contacts at the client and agency
• Develop sponsorship briefs and project timelines for internal and external constituents
• Work with MLS Digital team to create and deliver partner specific media activations

• Collaborate with media sales operations team on metrics and program performance creating campaign platform recaps and reporting

Additional Responsibilities

• Additional responsibilities as assigned by the Director and Vice President.

Education and Experience

• Bachelor’s Degree
• 5-7+ years of experience in account management and/or integrated media, sales with at least 2-5+ years in digital marketing/promotions/advertising role or capacity

Required Skills

• Knowledge of the digital media space (including social media platforms and opportunities within)
• Digital expertise and technically savvy
• Proven leadership ability including creative thinking and problem solving as well as proven track record in managing teams and building relationships
• Experience in working across multiple constituent internal and external groups
• Knowledge of and commitment to the U.S. Hispanic and Latin American markets
• Familiarity with third party research to develop and effectively communicate SUM’s position within the media landscape
• Interest in the sport of Soccer and growing the game
• Tireless work ethic, willingness to roll up the sleeves and drive and lead a commitment to excellence
• Superior organization, project management skills and attention to detail
• High level of commitment to quality work product and organizational ethics, integrity and compliance
• Ability to work effectively in a fast paced, team environment
• Strong interpersonal skills, ability to effectively communicate, both written and verbally, creativity and presentation skills to build value across our media assets
• Proficiency in Word, Excel, PowerPoint and Outlook
• Demonstrated decision making and problem solving skills
• Detail-oriented with the ability to multi-task and meet deadlines with minimal supervision
• Ability to travel for client meetings and MLS events as needed

Desired Skills

• Exposure to the sports/soccer media space
• Knowledge of the Spanish Language (business proficiency)
• MBA/MS degree