Tubi Survey Unveils Streaming Habits of HBCU Students on the Heels of Homecoming
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Posted By: Reginald Culpepper on November 14, 2023 Tubi (www.tubi.tv) today unveiled streaming habits of HBCU students including a growing affinity for the most watched free TV streaming service in the U.S. In a survey fielded in September, Tubi stood out as a cultural beacon and a primary choice as a platform of preference for both content discovery and viewing with 75% of HBCU students prioritizing the service for entertainment. The findings underscore a transformative shift to free ad-supported streaming television, with Tubi emerging as a top choice for HBCU students, reflecting its commitment to authenticity, relatability, and accessibility. The survey, conducted from September 21st to September 29th, 2023 by Sage Outcomes, found it's not just about finding a platform to stream favorite shows or movies; it's about finding a platform that understands the audience, resonates with their experiences, and mirrors their narratives. Key points from the survey findings included:
About Tubi Tubi is the most watched free TV and movie streaming service in the U.S., dedicated to providing all people access to all the world's stories. As a leading ad-supported video-on-demand service, the company engages diverse audiences through a personalized experience and the world’s largest content library of over 200,000 movies and TV episodes, a growing collection of Tubi Originals, and nearly 250 FAST channels. Tubi is part of the Tubi Media Group, a division of Fox Corporation that oversees the company’s digital businesses. If you enjoyed this article, Join HBCU CONNECT today for similar content and opportunities via email! |
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Reginald Culpepper
President, Fulfillment and Web Services, HBCUCONNECT Clark Atlanta University class of 1998 Member Since September 2000 |
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