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Q&A With Anita Muhammad

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Anita Muhammad
Owner, A! List Events Worldwide
Location: Chicago, IL
Joined: Oct 2nd, 2011
About   (request update)
Education   (request update)
Clark Atlanta University class of 2000
Undergrad Major: Marketing
Experience
I currently work with A! List Events Worldwide as Owner
I have years of experience working in the Hospitality/Tourism industry.
Writer/Editor & Business Development Consultant | FREELANCE
From March 2014 to Current • 12 year(s)
 Create social media for small businesses, pitch stories to editors, create event budgets and marketing materials, work with entrepreneurs for business positioning.
Community Affairs Specialist/Benefits Consultant/Business Consultant | WELLCARE/HARMONY HEALTH PLAN
From April 2011 to February 2014 • 3 year(s)
 Liaison between state contracted HMO/MCO provider and urban population, led B2B initiatives, marketed to C-Suite decision makers, developed marketing enrollment events.
Marketing & Events Director (Owner/Operator) | A! LIST EVENTS WORLDWIDE
From August 2004 to February 2011 • 7 year(s)
 Provided business development and event planning services to corporate, nonprofit and private clientele, managed budgets $400k+, increased client profitability 35-45%.
Marketing Director | EYES HAVE NOT SEEN, INC.
From April 2002 to July 2004 • 2 year(s)
 Led 75% expansion of church choir and pastoral robe manufacturer, rebranded company for greater market share, developed communications and media strategy.
Marketing Consultant | STREETWISE NEWSPAPER
From December 2001 to September 2002 • 1 year(s)
 Launched highest grossing Holiday Gift Giving direct mail program, increased donor base by 35%, managed Affordable Housing Initiative marketing.
Assistant Director of MBA Admissions - Corporate Recruitment Events Coordinator | CLARK ATLANTA UNIVERSITY
From July 2000 to October 2001 • 1 year(s)
 Coordinated marketing to media outlets and donors, reviewed applications and conducted student interviews, created networking events for Fortune 500 recruiters.
Development Associate | UNCF/The College Fund
From August 1999 to May 2000 • 1 year(s)
 Served as liaison to fundraiser volunteers, implemented workplace campaign raising 45% of annual goal, augmented new donor base by 25%.
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