Featured Member: Amari Johnson on HBCU CONNECT!

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Q&A With Amari Johnson

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Amari Johnson
N/A, N/A
Location: Alexander City, AL United States
Joined: Oct 13th, 2025

About (request update)

Current Whereabouts:

I'm currently reobsessed with The Office and doing my annual fall rewatch of Gilmore Girls. I'm also on a wellness journey. I love working out and meditating!

Life & Professional Aspirations:

I aspire to be all that I can be in the entertainment industry. I have dreamt of working in entertainment for as long as I could talk, and now I have the opportunity.

Website:

https://amarijohnson.my.canva.site/

Education (request update)

Tuskegee University class of 2023

Undergrad Major: Communication

Experience

I currently work with N/A as N/A
I have 4 years of experience working in the Arts, Entertainment, and Media industry.

Research Content Strategist | Paramount
From July 2023 to July 2024 • 1 year(s)
- Assisted with questionnaire design and instrument development for custom quantitative and qualitative research projects, including concept tests, pilot tests, series maintenance, and audience deep dives. - Assisted in analyzing custom research study data to answer objectives for internal stakeholders. - Monitored, compiled, and interpreted findings from various syndicated and secondary sources (e.g. YouGov, YPulse, Collage Group, eDNA, etc.) to identify viewership trends, consumer attitudes, and behaviors. - Tracked the performance of a new and existing series by analyzing show-related conversations and interactions across social media and digital platforms. - Maintained an ongoing database of MTVE series premieres and end dates.

Production Intern | Tuskegee Virtual TV
From January 2023 to April 2023 • 0 year(s)
- Produced weekly segments for University Roundup and TigerTalk - Pitched ideas and assisted with their organization to streamline production processes - On-camera personality and camera operator for University Roundup and TigerTalk

Social Media Guru, Tuskegee University PINK Campus Team | Victoria's Secret
From September 2022 to April 2023 • 1 year(s)
- Crafted and published content including flyers, infographics, and short-form content on Tuskegee PINK's social media platforms - Researched social media trends based on Tuskegee PINK's target audience to promote the brand's mission and products on campus

Contributor, "WSJ Opinion: Future View" | The Wall Street Journal
From September 2022 to March 2023 • 1 year(s)
- Created videos based on trending topics for the WSJ Opinion Series on Snapchat

Social Media Content Creator | Macon County Youth Council
From May 2022 to August 2022 • 0 year(s)
- Created and scheduled daily content for the organization's social media platforms - Crafted and distributed marketing copy - Researched and connected with the council to prioritize events and causes that required coverage

Writer, College of Agriculture, Environmental, and Nutrition Sciences Magazine | Tuskegee University
From March 2022 to May 2022 • 0 year(s)
- Researched assigned topics by interviewing students and professors within the College of Agriculture, Environmental, and Nutrition Sciences department - Converted research into concise, readable articles

Program Manager | RippleMatch
From November 2021 to March 2022 • 1 year(s)
- Collaborated with the Campus Operations Manager to expand campus recruitment and increase interview placement rate - Scheduled and conducted interviews for intern candidates and acted as a point of contact throughout entire hiring process - Tracked 40-50 candidates per week and had daily exchanges with management about their progress

Leadership Development Intern | RippleMatch
From August 2021 to November 2021 • 0 year(s)
- Selected from a pool of thousands of candidates to work closely with leaders of RippleMatch's Leadership Team - Leveraged various growth strategies and tools including social media, email marketing, presentations, and peer and faculty member networking to grow the user base and awareness on campus. - Strategically assessed growth and performance metrics to improve, change and/or help design new growth strategies.

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