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Q&A With Mike STreet

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Mike STreet
Founder, SF1 Marketing
Location: New York, NY United States
Joined: Nov 10th, 2005

About (request update)

Mike Street is a Senior Digital Strategist based in Harlem, NYC. He
has a passion for emerging media, technology & social innovation.
Having spent 13 years in the digital space, Mike Street has worked
with top tier brands such as Time Magazine, Oprah Winfrey, OWN TV, R�my Martin, Oscar de la Renta, Lexus, Turner Broadcasting, and BET Networks. He is passionate about the community of Harlem and runs a popular Facebook page all about Harlem that has 91,000 fans.

Website:

http://dagreasyguide.blogspot.com

Education (request update)

University of Maryland at Col Park class of 1999

Undergrad Major: African-American Studies

Claim To Fame:

Digital Strategy, Social Media Marketing and Community Management for AMC's Breaking Bad final episodes. Strategy development for OWNTV/Oprah

Most Memorable Moment:

Interning for BET

High School: Suitland Senior High School in , class of 1994

Experience

I currently work with SF1 Marketing as Founder
I have 0 years of experience working in the Advertising/Marketing/Public Relations industry.

Account Director/Senior Digital Strategist | VAYNERMEDIA
From January 2012 to Current • 14 year(s)
Day-to-day client management for entertainment and wine/spirits brands including OWNTV, Oprah Winfrey, 20th Century Fox, FOX Network, Beats by Dre, AMC Network, Hess Express, Zappos, and Tequila AviÃ³n. Development of social media strategy and corporate training programs.

Account Supervisor/Senior Digital Strategist | MSLGROUP
From August 2010 to January 2012 • 2 year(s)
Day-to-day client management for social media strategy working with brands like Verizon, Crest, Scope, Oral-B, Pepto-Bismol, Prilosec-OTC, World Gold Council. Managing 5 direct reports across all accounts.

Senior Director of Social Media Marketing | ZEZZA NETWORK
From April 2008 to August 2010 • 2 year(s)
Manage social media and mobile marketing strategies for Jim Beam brands overseeing a 2-member team. Direct brand management, PR, media relations, corporate positioning, and digital media strategy.

Director of Community Development | ASSOCIATED CONTENT
From December 2006 to April 2008 • 2 year(s)
Community development for user generated content publishing platform and social network.

Director of Broadband Media | BET NETWORK / BET INTERACTIVE (VIACOM)
From December 2000 to February 2005 • 5 year(s)
Primary video Content Producer for BET Interactive, traveling to all BET events and TV tapings in the US and publishing content online. Managed production of online content and web portal.

Activity

Howard

Hey to all the DC/MD people out there. I went to HU on the consortium program. I attended the school of C and it was a really good experience. But I'm a TERP through and through. Any way visit ...more
Posted by Mike STreet on November 10th, 2005 • 204 Views