Featured Member: Madelyn Manley on HBCU CONNECT!

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Q&A With Madelyn Manley

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Madelyn Manley
CRM & Database Manager, Rehmann Group
Location: Livonia, MI United States
Joined: Sep 1st, 2009

About (request update)

My Interview Question

What 3 things would make you most happiest?

Education (request update)

Davenport Col class of 2003

Undergrad Major: Business Administration

Experience

I currently work with Rehmann Group as CRM & Database Manager
I have 0 years of experience working in the Advertising/Marketing/Public Relations industry.

CRM & Database Manager | Rehmann Group
From January 2010 to Current • 16 year(s)
Facilitated implementation of Microsoft CRM 4.0 and acted as in-house project manager for $5MM company-wide CRM initiative including process reorganization and system integrations.

Operations Analyst | US Health and Life Insurance Company
From January 2009 to January 2010 • 1 year(s)
Created and maintained operational CRM environment to maximize sales and support efficiencies, architected relational Access databases and designed contact strategies across multiple segments.

Member Data & Relations Manager | Detroit Regional Chamber of Commerce
From January 2008 to January 2009 • 1 year(s)
Supervised CRM software installation and configuration, managed team of 5, improved data quality by 50% and increased member retention 8% through strategic marketing projects.

District Sales & Marketing Coordinator | NSK Americas
From January 2006 to January 2008 • 2 year(s)
Provided sales quotes, developed sales leads, coordinated training and tradeshows, architected Access database resulting in 20% decrease in administrative duties.

Sales & Marketing Coordinator | Tyco Corporation: Unistrut Division
From January 2005 to January 2006 • 1 year(s)
Led analytics strategy, coordinated sales and marketing activities, developed marketing communications materials and measured effectiveness and ROI for marketing plans.

Database & Marketing Project Lead | DÃ¼rr Systems, Inc
From January 2004 to January 2005 • 1 year(s)
Responsible for configuration, project management, training and deployment of NextSale CRM system and coordinated database aspects for marketing initiatives.

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