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Q&A With Zachary Haynes

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Zachary Haynes
Digital Strategist, The Richards Group
Location: Dallas, TN United States
Joined: Nov 12th, 2020
About   (request update)
Education   (request update)
Howard University class of 2018
Undergrad Major: Marketing
Experience
I currently work with The Richards Group as Digital Strategist
I have years of experience working in the Advertising/Marketing/Public Relations industry.
Digital Strategist | The Richards Group
From August 2019 to Current • 7 year(s)
 Develops digital strategies for major brands including Dodge, Choctaw Casinos, and Charles Schwab. Creates social media playbooks and builds social listening reports to understand consumer insights.
Marketing Coordinator | Water Environment Foundation
From January 2019 to May 2019 • 0 year(s)
 Supported water quality professionals through CRM campaigns for membership, events, and education. Defined and deployed email marketing campaigns with A/B testing.
Digital Media Intern | DC Fray
From August 2018 to January 2019 • 1 year(s)
 Created content for UnitedFray platforms and developed brand strategies. Planned paid media campaigns and handled content creation including copywriting and art direction.
College Marketing Representative | Warner Music Group
From July 2017 to May 2018 • 1 year(s)
 Cultivated relationships with key tastemakers including college radio, DJs, and campus groups to generate word-of-mouth exposure for artists.
Social Media Intern | Kouve, Inc. LLC
From August 2016 to December 2017 • 1 year(s)
 Helped a DC-based start-up manage their website and social media channels.
Media and Advocacy Intern | Association of International Educators
From January 2017 to May 2017 • 0 year(s)
 Created content for NAFSA blog, social media channels and press releases.
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