Featured Member: Sherane Heron on HBCU CONNECT!

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Sherane Heron
Marketing Director, Brock Built Homes
Location: Sherane Heron Snellville, GA United States
Joined: Jul 20th, 2022

About (request update)

Education (request update)

Claremont McKenna Col class of 2005

Undergrad Major: Mass Communication

Clayton St Col class of 2015

Grad Major: English

Experience

I currently work with Brock Built Homes as Marketing Director
I have years of experience working in the Advertising/Marketing/Public Relations industry.

Marketing Director | Brock Built Homes
From May 2020 to Current • 6 year(s)
Developing Go-To-Market strategies for demand and lead generation, managing website development and CRM migration, overseeing email marketing and content creation, and managing 7-figure annual marketing budget.

Senior Digital Content Project Manager | PricewaterhouseCoopers
From November 2019 to April 2020 • 1 year(s)
Created and managed digital content to market innovative technology to clients like Google and Microsoft, designed B2B and B2C marketing campaigns, and leveraged paid social and marketing automation systems.

Digital Content Manager | Cigna Healthcare
From April 2016 to October 2019 • 3 year(s)
Developed strategic content for website, social media and paid advertising, created thought leadership messaging for opioid crisis campaign launch, and managed social media messaging and communications initiatives.

Digital Content Creator | Cystic Fibrosis Foundation - Threespot Agency
From February 2015 to March 2016 • 1 year(s)
Wrote comprehensive social media messaging for nonprofit, federal agency, and foundation clients, and managed fast-growing social media communities on Facebook and Twitter.

Marketing Manager | The Lavie Concept
From November 2007 to January 2015 • 8 year(s)
Built and executed digital marketing strategy through competitive research and audience identification, created digital content that increased online engagement by 257.97% and sales by 36%.

Content Producer | Tribune Broadcasting - WATL-TV
From June 2005 to October 2007 • 2 year(s)
Managed preparation of broadcast and events, prepared formats and scripts for show promotions, and analyzed Ad sales marketing using Nielsen data.

Broadcast/Digital Content Creator | MTV
From January 2001 to January 2001 • 0 year(s)
Created broadcast and digital content for multiple television networks including MTV, BET, TV One, and Turner South.

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