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Q&A With Ivy R. Brown

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Ivy R. Brown
Vice President, Global Brand Marketing, DXC Technology
Location: Moorestown, NJ United States
Joined: Oct 13th, 2022
About   (request update)
Education   (request update)
Washington Univ in St. Louis class of 1996
Undergrad Major: Economics
- College Not Listed - class of 2004
Grad Major: Business Administration
Experience
I currently work with DXC Technology as Vice President, Global Brand Marketing
I have years of experience working in the Advertising/Marketing/Public Relations industry.
Independent Consultant | Self-employed
From February 2022 to Current • 4 year(s)
 Provide strategic marketing and business counsel to non-profit organizations. Chair Board of Trustees at Moorestown Friends School and serve on multiple non-profit boards.
Vice President, Global Brand Marketing | DXC Technology
From September 2021 to February 2022 • 1 year(s)
 Led brand strategy, advertising/media, sponsorship and events strategy for Fortune 200 IT services company. Managed team of 50 across 6 direct reports.
Senior Vice President, Head of Brand and Community Marketing | TD Bank
From May 2019 to August 2021 • 2 year(s)
 Led integrated marketing communications, creative advertising, digital media investment, and sponsorship strategy for top 10 US bank. Managed team of 20 across 10 direct reports.
Vice President, Brand Marketing and Advertising | TIAA Financial Services
From October 2015 to May 2019 • 4 year(s)
 Led consumer and B2B integrated marketing communications, creative advertising strategy, and media investment for $900BB+ AUM company. Delivered measurable increases in brand awareness and positive dollar flows.
Senior Director, Marketing, Global Brand Management | Johnson & Johnson Vision Care
From November 2013 to September 2015 • 2 year(s)
 Led creation of global brand team for $3BB+ ACUVUE brand to drive global revenue and market share growth. Managed team of 30 globally across 9 direct reports.
Senior Director of Marketing | Johnson & Johnson Family of Consumer Companies
From February 2010 to October 2013 • 3 year(s)
 Led Consumer & Healthcare Marketing and P&L delivery for $600MM JOHNSON'S Baby and DESITIN brands. Delivered 4-year financial commitments and achieved growth.
Group Brand Director | McNeil Nutritionals, LLC
From October 2005 to February 2010 • 5 year(s)
 Led Consumer Marketing, E-commerce, and P&L delivery for $450MM SPLENDA brand. Delivered growth 4 years-in-a-row and launched first-ever e-commerce play.
Various Brand Manager Positions | Johnson & Johnson Companies
From August 1997 to September 2005 • 8 year(s)
 Business Development and Innovation, Brand Manager positions on SPLENDA, VIACTIV, and BENECOL brands.
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