Featured Member: Donyale Flemister on HBCU CONNECT!

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Donyale Flemister
Pricing Strategist, Michelin
Location: Smyrna, GA United States
Joined: Jun 8th, 2026

About (request update)

I am a rising senior Marketing student at North Carolina A&T State University with a passion for leadership, service, and community impact. As the oldest daughter in my family, I learned resilience, responsibility, and the importance of uplifting others. These values have led me to complete over 100 hours of community service focused on food insecurity and youth development while serving as a mentor to elementary and middle school students. Professionally, I have gained experience through internships in marketing, social media strategy, and data analytics, including returning to Michelin for a second summer internship. Through my academics, leadership roles, and service, I strive to create opportunities that empower others while preparing for a career in marketing and entrepreneurship.

Education (request update)

North Carolina A&T State University class of 2027

Undergrad Major: Marketing

Claim To Fame:

Being elected Miss. Verge for the 2026-2027 Academic School Year. Verge Modeling Troupe is an elite performance-based organization dedicated to training models in executing the highest degree of excellence on and off the runway. As Miss. Verge, I will be responsible for creating community service opportunities, choreography, and co-directing show production.

Most Memorable Moment:

Experiencing my first GHOE (Greatest Homecoming On Earth)! I had so much fun connecting with my new college friend, meeting alumni, and experiencing peak HBCU culture.

Experience

I currently work with Michelin as Pricing Strategist
I have 2 years of experience working in the industry.

Pricing Strategist Intern | Michelin
From May 2026 to August 2026 • 0 year(s)
� Analyze market trends, customer value drivers, and competitor pricing strategies to support pricing decisions within Michelin's Mining Division. � Recommend value-based pricing approaches aimed at improving profitability and strengthening Michelin's competitive position. � Design a Win-Loss Analysis initiative to capture customer insights, enhance sales collaboration, and identify opportunities for business growth.

Strategic Marketing Intern | Michelin
From May 2025 to August 2025 • 0 year(s)
● Analyzed 30+ fleet management and buying groups, uncovering key friction points and producing actionable insights that improved dealer communications by an estimated 25%. ● Designed an AI chatbot app mock-up projected to reduce dealer navigation issues by 47% , improving user experience and customer support response time. ● Produced a comprehensive Advantage Program guide that increased ease of understanding by 20%.

Digital & Social Media Marketing Intern | HerBloom Foundation
From June 2024 to February 2025 • 1 year(s)
● Designed and scheduled 50+ social media posts, growing online engagement by 40% and donor inquiries by 15% . ● Collected and analyzed audience feedback, informing new campaign strategies and increasing reach by 20% .

Data Analytics Intern | Alfa Insurance Agency
From June 2024 to August 2024 • 0 year(s)
● Cleaned and organized over 2,500 + customer records, improving database accuracy by 30% . ● Learned and applied advanced database management tools, helping reduce time spent on reporting tasks by 18% .

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