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Q&A With Jordan McKoy

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Jordan McKoy
Marketing Director, Self Employed
Location: Houston, TX United States
Joined: Aug 16th, 2026
About   (request update)
Education   (request update)
Rutgers Univ class of 2016
Undergrad Major: Communication
Texas Southern University class of 2024
Grad Major: Business Administration
Experience
I currently work with Self Employed as Marketing Director
I have 10 years of experience working in the Advertising/Marketing/Public Relations industry.
Director of Marketing (Consultant) | DFREE Global Foundation
From September 2025 to April 2026 • 1 year(s)
 Formulated and executed enterprise-wide marketing and brand partnership strategy resulting in 35% national audience growth. Designed multi-channel media plans and KPI frameworks to optimize customer journey and drive a 25% increase in program participation.
Marketing Manager / Interim Lead (Partnerships) / Social Media Manager / Content Strategist | Ogle School
From December 2023 to March 2026 • 3 year(s)
 Directed $4M paid media investment across PPC and social channels, driving over 60% of total inquiries and supporting enrollment growth. Led integrated campaigns including Grit & Glam, generating 2,000+ new contacts and a 150% increase in audience engagement.
Social Media Specialist | Lilly's Kloset
From July 2023 to December 2023 • 0 year(s)
 Grew Instagram account by 60,000+ followers in 5 months through targeted content and influencer collaborations. Designed social media campaigns driving a 50% increase in baseline engagement and a 30% lift in content reach.
Cosmetics Counter Manager | NARS & Hourglass (Nordstrom)
From March 2023 to July 2023 • 0 year(s)
 Directed in-store and digital engagement strategies to maximize sales revenue by 30% and accelerate new customer acquisition. Deployed social media promotions alongside physical store marketing driving a 15% increase in event-driven counter consultations.
Beauty Department Manager | International Shoppes
From September 2019 to July 2022 • 3 year(s)
 Managed email marketing campaigns to drive product pre-orders and improve digital conversion rates. Led in-store marketing and experiential engagement strategies that expanded brand awareness and increased customer retention.
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