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glenn scheuer
Junior Marketing Manager - Program Development, Informa Investment Solutions
Location: Fairfield, CT United States
Joined: Mar 19th, 2009

About (request update)

Experience

I currently work with Informa Investment Solutions as Junior Marketing Manager - Program Development
I have years of experience working in the industry.

Junior Marketing Manager - Program Development | Informa Investment Solutions
From January 2007 to December 2008 • 1 year(s)
Developed multi-channel BtoB marketing strategies including print ads, trade shows, emails, and web development. Coordinated marketing plans, budgets, and trade show logistics.

Assistant Marketing Manager | Charlston Kentrist 41 Direct Marketing
From January 2006 to December 2007 • 1 year(s)
Developed DRTV scripts and interactive websites for consumer products. Collaborated on pricing strategies and sales tracking for product launches.

Assistant Manager of Marketing Department | ThermoSpas Luxury Hot Tubs Direct
From January 2002 to December 2005 • 3 year(s)
Coordinated direct response marketing campaigns across multiple channels including TV, print, digital, and trade shows. Developed sales tools and marketing strategies.

Internet Marketing Group Senior Assistant | Stein Rogan Advertising
From January 1998 to December 2001 • 3 year(s)
Managed marketing programs for multiple clients including website development, online campaigns, and traditional advertising. Developed promotional campaigns for Cars.com.

Marketing Specialist & Program Consultant | Jordan McGrath Advertising
From January 1995 to December 1998 • 3 year(s)
Supervised problem accounts and developed TV campaigns for Chrysler and other major brands. Created repositioning strategies for various clients.

Marketing Specialist & Program Consultant | Bozell Advertising
From January 1995 to December 1998 • 3 year(s)
Supervised problem accounts and developed TV campaigns for Chrysler and other major brands. Created repositioning strategies for various clients.

Associate Creative Director | Della Femina, McNamee Advertising
From January 1991 to December 1995 • 4 year(s)
Established retail sales-building TV campaigns for Ramada Inns and other clients. Developed creative strategies that significantly improved occupancy rates.

Copywriter & Art Director | Smith Greenland Advertising
From January 1987 to December 1991 • 4 year(s)
Developed print campaigns for Penthouse Magazine and other clients. Created advertising that significantly increased ad page sales.

Art Director & Copywriter | Young & Rubicam Advertising
From January 1985 to December 1987 • 2 year(s)
Worked on key accounts including Revlon, Barneys, and major consumer brands. Developed creative campaigns across various media channels.

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