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Q&A With Bryan Mattox

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Bryan Mattox
Marketing Officer, Amtrakk
Location: Street, IL United States
Joined: Sep 14th, 2014

About (request update)

Education (request update)

Univ of Notre Dame class of 1987

Undergrad Major: Marketing

High School: University of Detroit High School in Detroit, MI class of 1983

Experience

I currently work with Amtrakk as Marketing Officer
I have 20 years of experience working in the Advertising/Marketing/Public Relations industry.

Regional Launch Manager | GMR Marketing
From January 2012 to Current • 14 year(s)
Responsible for strategic development, launch and execution of new vehicle launch program for Nissan in Midwest region, providing leadership on activations and partnerships.

Group Account Director | The Marketing Store
From January 2009 to December 2011 • 2 year(s)
Managed 6 staff and coordinated $8M sponsorship budget for McDonald's event marketing, developing strategic platform and managing celebrity talent and sponsorships.

Vice-President Urban Marketing | Burrell Communications Group
From January 1999 to December 2009 • 10 year(s)
Created innovative programs targeting urban culture, managed celebrity talent for events and advertising, developed street team division for brand awareness.

Director of Advertising | Great Lakes Diabetic Supply, Inc.
From January 1998 to December 1999 • 1 year(s)
Tracked advertising campaign effectiveness, developed national and regional ad campaigns that increased client base 65% in one year.

National Advertising Coordinator | Saturn Corporation
From January 1997 to December 1998 • 1 year(s)
Coordinated national Saturn collateral materials, managed development of over 1 million yearly brochures, reduced production costs $400K.

Merchandising Coordinator | Saturn Corporation
From January 1995 to December 1997 • 2 year(s)
Managed $25M budget, coordinated consumer research and point of display materials, developed $16 million 82 location Auto Show Programs.

Sales Consultant | Sewell Lexus
From January 1993 to December 1995 • 2 year(s)
Sales consultant position at luxury automotive dealership.

Dealer Sales Representative | Ford Motor Company
From January 1991 to December 1993 • 2 year(s)
Sales representative working with Ford dealerships in the region.

Volunteer Teacher & Assistant Basketball Coach | Academia Cristo Rey, Inc.
From January 1987 to December 1988 • 1 year(s)
Volunteer teaching and coaching position at educational institution.

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