Featured Member: Samiyah Gaddy on HBCU CONNECT!

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Samiyah Gaddy
Hampton Univeristy Campus Representative, TikTok
Location: Flemington, NJ United States
Joined: Dec 26th, 2019

About (request update)

Education (request update)

Hampton University class of 2020

Undergrad Major: Communication

Experience

I currently work with TikTok as Hampton Univeristy Campus Representative
I have years of experience working in the Advertising/Marketing/Public Relations industry.

Hampton University Campus Representative | TikTok
From July 2019 to Current • 7 year(s)
Promoted company through creative events and social media, tripling campus user engagement and increasing social media followings by 40%.

Brand Ambassador | BET+
From November 2019 to November 2019 • 0 year(s)
Executed marketing strategies for BET's new streaming service and pitched the 7-day free trial to clients.

Mayor Ras J. Baraka's Summer Internship Program | Newark City Hall
From July 2019 to August 2019 • 0 year(s)
Assisted with press releases, website articles, media events, and social media analytics, increasing young minority followers by 25%.

Special Events Assistant | Fresh Empire
From December 2017 to July 2019 • 2 year(s)
Strategized social media content and campaigns while working with programming and sales teams to drive user engagement.

Social Media Strategist/Brand Ambassador | Airtime, Inc.
From September 2017 to December 2018 • 1 year(s)
Promoted brand on campus and increased downloads by 85% while performing market research and content creation.

Marketing & Promotions Intern | Tene Nicole Marketing and Public Relations
From June 2018 to August 2018 • 0 year(s)
Created press releases and coordinated promotional materials while collaborating with beauty brands and organizing events.

Youth Promotions Chair | Rutgers University Upward Bound
From June 2017 to August 2017 • 0 year(s)
Generated social media engagement ideas and coordinated marketing outreach efforts including events and school visits.

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