Featured Member: Maisha Hoye on HBCU CONNECT!

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Maisha Hoye
MARKETING AND COMMUNICATIONS CONSULTANT, Self-Employed
Location: Philadelphia,, PA United States
Joined: Sep 28th, 2022

About (request update)

Education (request update)

Hampton University class of 1990

Undergrad Major: Marketing

Experience

I currently work with Self-Employed as MARKETING AND COMMUNICATIONS CONSULTANT
I have years of experience working in the Consulting Services industry.

Chief Customer Officer | Customer 1st Marketing
From October 2011 to Current • 15 year(s)
Consult with CEOs of small businesses to brand, build marketing platforms and develop sales processes. Generate consistent profitable growth selling marketing services, mobile apps, and websites.

Director of Marketing | MicroLink, LLC
From November 2007 to January 2011 • 4 year(s)
Developed strategic marketing programs for IT solutions to support lead generation. Managed over fifty lead generation activities that led to 20 opportunities valued at $6 million in 2009.

Marketing and Communications Manager | CNSI
From November 2005 to October 2007 • 2 year(s)
Planned and coordinated internal/external PR, web communications, and trade shows. Developed customer touch campaign that achieved $12 million revenue goal for key customer.

Marketing Manager, Professional Staffing Services | OAO Technology Solutions Inc.
From June 2003 to August 2005 • 2 year(s)
Developed new market entry marketing plan and executed marketing tactics including direct mail, seminars, and PR. Formalized executive customer retention program maintaining 95% satisfaction rate.

Market Research Analyst | OAO Technology Solutions Inc.
From December 2002 to August 2005 • 3 year(s)
Analyzed competitor marketing efforts and conducted organizational assessments. Created competitive database for sales team which increased sales effectiveness.

Investor Relations Specialist | OAO Technology Solutions Inc.
From March 1999 to February 2003 • 4 year(s)
Spearheaded investor and media relations, developed comprehensive corporate communications plan. Wrote earnings releases and managed investor vehicles including annual reports.

Small Business Manager | OAO Technology Solutions Inc.
From January 1999 to January 2002 • 3 year(s)
Managed supplier diversity programs and set strategic goals to increase participation with minority/women-owned businesses. Grew diversity expenditures by 10% and won Best Program 2001 award.

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